What makes people -- especially those who on the face of things would seem to be better served by a Democratic administration -- vote Republican?

According to psychologist Jonathan Haidt, it's first because "when gut feelings are present, dispassionate reasoning is rare," and secondly because "tthe less elite groups... were more likely to justify their judgments with talk about respect, duty, and family roles."

I found this to be a very interesting and thought-provoking article. Haidt identifies what he believes the "it" is when Republicans say that "Democrats just don't get it."

From: [identity profile] ontology101.livejournal.com


The interesting thing about this to me is that Republican strategists know this. They know that to be effective they must appeal to the "no-information voters" with quick spins and catch phrases. How do these people live with themselves?

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