sleigh: (Default)
sleigh ([personal profile] sleigh) wrote2010-02-06 08:51 am

Hmmm....

Y'know, after all the spluttering by amazon that all Kindle books are supposed to be capped at $9.99, I happened to look at my own books....

A MAGIC OF NIGHTFALL, which until the mass market paperback release next month is still available in print only as a hardcover, has a Kindle price of $14.95. A MAGIC OF TWILIGHT, which has a mass market paperback edition, has a Kindle edition selling for $6.39.

Isn't this exactly what Macmillan was wanting? This would suggest that Penguin (the parent conglomerate to which DAW belongs) has the ability to use flexible pricing. It also suggests that all of amazon's whining about this $9.99 cap for all e-books is a bunch of hot air.

[identity profile] cathshaffer.livejournal.com 2010-02-06 02:05 pm (UTC)(link)
I don't think it was ever meant to be a "cap." I think Amazon and Macmillan were fighting first and foremost about control of pricing, with Amazon's loss leader pricing on new hardcovers and best sellers as a trigger. It's the bloggers that made this about variable versus fixed pricing.

[identity profile] minnehaha.livejournal.com 2010-02-06 02:22 pm (UTC)(link)
"It also suggests that all of amazon's whinging about this $9.99 cap for all e-books is a bunch of hot air."

It's MacMillan that's whining about it. Amazon likes it.

B

[identity profile] maiac.livejournal.com 2010-02-06 03:24 pm (UTC)(link)
It suggests to me that what we've got here is a pissing match between two big corporations over who's got TEH POWER. If corporate ego is at stake, it may be a long time before they agree on a solution that allows both sides to look like they didn't back down.

Meanwhile, Borders (incl. Borders.com) will get more of my book-buying business.